The Texas Water Development Board (TWDB) and Texas Water Foundation (TWF) have announced a joint effort to develop a new campaign aimed at enhancing water awareness across the state with funding from the Texas Water Fund.
Through a grant contract, the TWDB and TWF will create a statewide awareness campaign designed to educate the public about water. The campaign will account for the different water needs of various geographic regions and complement existing local and regional water education or awareness programs, including TWF’s Texas Runs on Water® campaign.
TWDB published a request for applications in March 2024, and after consideration of eligible applications, the TWDB Executive Administrator recommended TWF. The Board approved, executing a one-year, $2 million grant contract with up to four annual renewals not to exceed a total of $10 million.
Together, the TWDB and TWF will leverage the ongoing success of Texas Runs on Water and its network of water partners to design the new complementary awareness campaign.